Working with bots: how Gumtree is using AI to improve customer service

Working with bots: how Gumtree is using AI to improve customer service

In this case study, Magda Cortez, Senior Product Manager at Gumtree Australia shares insight into how Gumtree has set up their business internally to support AI and how they are designing and implementing ‘bots’ to drive innovation and a personalised CX.


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